Following Its New Iphone Campaign Apple Shares Why You Ll Love An Ipad

Following up on its recently launched “Why you’ll love an iPhone” campaign,” Apple has begun a similar strategy for its iPad and iPad mini tablets. Alongside a redesigned iPad website, Apple’s new “Why you’ll love an iPad” page lists some of the awards and reasons for why customers use the iPad and iPad mini.

Like with the iPhone version of the marketing, Apple touts its J.D. Power and Associates awards for the iPad. The company also shares some statistics about who uses the device:

Also similar to the iPhone version of the campaign, Apple touts the industrial design, wireless networking capabilities, battery life performance, App Store usage, iCloud integration, and AppleCare support availability with the iPad.

As with the iPhone campaign, Apple is also sending out emails (thanks Daniel).

While Apple’s iPhone campaign launched in the days following the announcement of the Samsung Galaxy S4 Android phone, it appears that this new iPad ad is not in response to any recent Android tablet releases.